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San Diego Fair 2024

San Diego Fair Embraces Modern,
Self-Service Kiosk Technology from
REDYREF/Livewire Digital

This year, the San Diego Fair embraced modern technology to enhance guest experiences with the deployment of REDYREF/Livewire’s cash-to-card system and cutting-edge ticketing solutions. These advancements, developed in partnership with ticketing partners, promise to streamline operations Nand provide a more enjoyable experience for all attendees. The Fair runs from June 7th to July 4th.
REDYREF/Livewire’s innovative software solutions, integrated with their kiosk hardware and enclosures are setting a new standard for self-service, enhancing the overall customer experience
while promoting sustainability and security. As technology continues to evolve, such advancements are likely to become more prevalent, offering even greater benefits to both service providers and
their end customers.

Cash-to-Card System

The companies’ cash-to-card kiosks, also known as reverse ATMs, allow guests to convert their cash into prepaid cards effortlessly. This system eliminates the need for carrying large amounts of cash, thereby reducing the risk of loss or theft. The kiosks dispense Mastercard-branded cards and offer robust security features such as encryption and user authentication, ensuring safe transactions. This cashless solution is particularly beneficial in large event settings, providing convenience and promoting faster transactions. 

Cashless Ride Access System

The ride access system utilizes RFID cards and wristbands for ride entry, creating a paperless and hassle-free experience. These cards and wristbands, which can be purchased at the kiosks, are embedded with RFID chips that store ticket information, allowing guests to access rides with a simple tap. This technology not only speeds up entry but also reduces the environmental impact by eliminating paper tickets. The kiosks interface with the ride management system provides tracking and accounting of all purchases and ride usage.

Features and Benefits

Enhanced Guest Experience: By implementing these advanced systems, the San Diego Fair ensures a smooth and efficient guest experience. Attendees can quickly load funds onto their prepaid cards and access rides without waiting in long lines.

Security and Convenience: The cash-to-card system provides a secure way to handle transactions, reducing the need for cash handling and increasing safety for both guests and vendors. The RFID wristbands streamline entry processes, making it easier for guests to enjoy the fair.

Operational Efficiency: These systems help with better crowd management and operational efficiency. With fewer cash transactions and quicker ride entries, the overall flow within the fairgrounds is significantly improved.

Data Insights: The integration of digital systems provides valuable data insights for the organizers. They can track attendance, ride usage, and spending patterns, helping them plan better for future events.

As the San Diego Fair continues to innovate and enhance its offerings, the integration of REDYREF/Livewire’s advanced systems demonstrates a commitment to improving the overall experience for all attendees. With these technological advancements, the Fair is setting a benchmark for events nationwide

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