A client asked for a “sexy but straightforward” way to showcase its customer’s line of freezers, which are used to cool everything from a beer brewery to oxygen, coffee and tulips. Livewire Digital met the challenge in partnership with another York-based company, Marketechs, for its global client. The deadline was tight, with the client preparing for a large trade show in January—less than 4 weeks away. Together, Livewire and Marketechs presented the client with two kiosks that did everything but sing and dance.

“Fast turnarounds can be challenging. This project would have been impossible just five years ago,” reports Livewire CEO David McCracken. “But good digital teams can do amazing things when they have access to state-of-the-art technology.”

Specifically, Livewire Digital designed and delivered interactive touchscreen solutions for the counter-top and wall-mounted kiosks that were used in the trade show booth. Straightforward, but also “sexy,” Livewire’s eConcierge® Information Navigation’s display allowed the trade show booth staff to engage visitors in a creative way centering around the company’s products and applications.

Equally helpful, the client is also able to utilize Livewire’s eConcierge Content Management System to easily add and update content between shows. Already there is talk of expanding the kiosk software contract into other applications.

Marketechs (http://www.marketechs.com), a marketing design and fabrication company also based in York, approached Livewire to assist with the project after partnering on interactive kiosks for Penn State’s All Sports Museum.

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